Oman Air

doubleyou collaborated with Oman Air on the development of their inflight entertainment brand, ARIA. This project encompassed the creation of the primary video ident, motion and broadcast toolkit, welcome video, and promotional templates, all aimed at enhancing the passenger experience and showcasing Oman Air‘s commitment to quality and innovation.

The project began with the conceptualisation and design of ARIA primary video ident. doubleyou crafted a visually captivating and memorable ident that encapsulated the essence of the ARIA brand, setting the tone for a premium inflight entertainment experience. This ident served as the cornerstone of the brand’s visual identity, providing a consistent and engaging introduction to ARIA’s content.

In addition to the video ident, doubleyou developed a comprehensive motion and broadcast toolkit. This toolkit included a suite of motion graphics and templates that ensured a cohesive visual experience across all ARIA content. The toolkit was designed to be versatile and user-friendly, allowing Oman Air to easily update and customise their inflight entertainment offerings.

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At doubleyou, we had the unique privilege of collaborating with The Edge Picture Company to create the innovative Oman Air Safety Video. This project not only ensured passenger safety but also showcased the rich culture and breathtaking landscapes of Oman.

Our team meticulously developed the creative narrative, blending essential safety information with stunning visuals of Oman’s diverse landscapes and heritage sites. Acting as the intermediary between the client and The Edge Picture Company, we produced all graphic elements and ensured every visual component aligned with the creative vision.

Filming took place across several iconic locations in Oman, including majestic mountains, serene beaches, and historic forts, each scene offering a glimpse of the country’s rich heritage and stunning scenery.

Throughout the project, doubleyou facilitated seamless communication, managed timelines, and provided creative direction to ensure the final product met the client’s expectations. This project exemplifies our commitment to innovation and excellence, highlighting our ability to manage complex productions and produce visually stunning content.

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